Our rough cut video:
The rough cut was set for screening in our school on the 4th of March. We’ve collected questionnaires via Microsoft Forms from our audiences ranging from teachers to students in Years 9-13. Therefore, our response is high in value as the audience is diverse in ethnicity consisting of Asians and Westerners. An accumulation of 24 responses rated our music video’s quality as 8.83/10.
![](https://static.wixstatic.com/media/ca5bab_112fb120c9dc406fa3ca522d5b14fc47~mv2.png/v1/fill/w_980,h_528,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/ca5bab_112fb120c9dc406fa3ca522d5b14fc47~mv2.png)
The questionnaire was designed by ourselves with 6 questions that are targeted to collect valuable feedback for improvement. Interestingly, some people questioned the relationship between the 2 characters in our music video as we suggested that they are just friends. This is an interesting idea that we did not purposely design the characters to be homosexual which then we set it as a question to our audience. A Likert rating of 5.17/10 was obtained.
![](https://static.wixstatic.com/media/ca5bab_7c5af97ee4bc46d78f1217e3957b28a3~mv2.png/v1/fill/w_980,h_504,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/ca5bab_7c5af97ee4bc46d78f1217e3957b28a3~mv2.png)
We’ve also given open-ended questions for audiences to freely express their opinion. They were asked to summaries using 3 words that describe the style/vibe of this MV which can be in Mandarin or English. The results show:
The most common words:
creative, passionate, vibrant/colourful, pop, retro/past, and expressive.
Others:
psychedelic, revenge, fun
The fourth question asked about the audience’s opinion about whether the font style aligned with our overall style as we struggled to pick the most appropriate one. The results show the following:
![](https://static.wixstatic.com/media/ca5bab_898b67c07d254e42baec3cf43674552f~mv2.png/v1/fill/w_980,h_285,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/ca5bab_898b67c07d254e42baec3cf43674552f~mv2.png)
Question 5 is a subjective question directed to the audience as we asked them to rate ‘is the first minute of the video entertaining?’ The average rating was 8.17/10 which is an above standard rating.
![](https://static.wixstatic.com/media/ca5bab_1a589d9a6bb04688a4e74909b642bc7a~mv2.png/v1/fill/w_980,h_512,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/ca5bab_1a589d9a6bb04688a4e74909b642bc7a~mv2.png)
The final question is the rating on the colour grading. Although we obtained a result of 4.25/5, there are still many areas for improvement as this video is only a rough draft.
![](https://static.wixstatic.com/media/ca5bab_5777825f04b6490da3ca51a4e3e31800~mv2.png/v1/fill/w_980,h_525,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/ca5bab_5777825f04b6490da3ca51a4e3e31800~mv2.png)
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